Eckes-Granini

Middle East Brand Management

The Eckes-Granini Group is Europe’s largest corporate group specialising in the production of fruit juice.

Founded as a family company in 1857, Eckes are renowned globally for producing household drinks beverages such as Granini Juice, Pago Juice, Apla and Joker.

Richmond have been partnering with Eckes-Granini for several years and represent the drinks manufacturer throughout the Middle East.

Relationship	6 Years
Focus	Middle East Brand Management
Channels	Retail – Traditional and Modern Trade and HoReCa and Food Service.
Territory	* Countries